Research

Everything we publish,in one place.

Publishing is how the method gets tested. Every market page, dossier and toolkit below is built from public sources on the same rubric, so a reader can check the work and a prospective client can see what a commissioned version looks like before asking for one.

Publications

Index

Local Sentiment Index

Ten markets scored 0 to 100 on one rubric, each with loudness, scope, veto point, an uncertainty band and every concern category opened to its evidence. The project tracker lists the wider set of projects we follow.

Open the project tracker →
Worked example

County Dossier: Washtenaw County, MI

Three data center projects, three townships, three different outcomes on the same electorate, utility and water authority. A complete County Brief published in full so the method is visible.

Read the dossier →
Sample deliverable

Communications toolkit: Richland Parish, LA

Meta's Hyperion campus, built out as a complete toolkit by project stage and channel: announcement, hearing sheet, construction updates and a benefits scorecard, all from the parish's own record.

Open the toolkit →
Reference

Community Questions Free to reuse

The questions residents actually ask about data centers, by concern category, answered in a neutral analyst voice from the public record. Counties and operators are welcome to reuse them.

Browse the questions →
Analysis

The site selection criterion with no number

Eleven criteria decide where a data center is built. Ten have a measure. Why community sentiment ranks third and is the only one the industry cannot score.

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Method

Site Favorability

How a parcel is read before anyone has reacted to anything, with the Nashville case worked through on only what was public before the project surfaced.

Read the method →

Published markets

Higher is better sentiment. The refresh date is stated at the top of every page.

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